ChatGPT/ 86.4M▲ 1.7%·Taylor Swift/ 73.1M▲ 32.1%·World Cup/ 68.9M▲ 56.1%·iPhone 17/ 54.2M▲ 28.3%·Stranger Things/ 41.7M▲ 14.8%·Bitcoin price/ 39.8M▲ 58.2%·Tokyo/ 28.4M▼ 11.5%·Pasta recipe/ 24.9M▲ 49.4%·Nike/ 22.5M▲ 6.7%·Election results/ 21.3M▼ 4.2%·ChatGPT/ 86.4M▲ 1.7%·Taylor Swift/ 73.1M▲ 32.1%·World Cup/ 68.9M▲ 56.1%·iPhone 17/ 54.2M▲ 28.3%·Stranger Things/ 41.7M▲ 14.8%·Bitcoin price/ 39.8M▲ 58.2%·Tokyo/ 28.4M▼ 11.5%·Pasta recipe/ 24.9M▲ 49.4%·Nike/ 22.5M▲ 6.7%·Election results/ 21.3M▼ 4.2%·
US · Sports
Across US, people search for NBA roughly 27.1M times a month — placing it firmly inside the sports obsessions of the season.
Opportunity Engine · AI analysis
“Massive but impenetrable market dominated by ESPN, leagues, and billion-dollar incumbents.”
Demand
27M monthly searches signals enormous, sustained basketball audience.
Open field
ESPN, NBA.com, The Athletic, DraftKings own every niche completely.
Monetization
High ad rates and fantasy spend, but margin crushed by CAC.
Timing
Slight search decline and post-peak cultural moment for NBA.
Premium feature ·
$4.99/mo · owners & members only